Campaign Online Sales Manager
Hustler Marketing, Spain

At SWATI, we celebrate style and beauty in all its forms. Not only do we provide our customers with exceptional beauty solutions, but we encourage people to express who they are. As an official partner of Sephora, Douglas, Kicks, and Nykaa, we are proud to offer our products to people all over the world, including over a million followers on our platforms.

We are a Swedish-based company with Scandinavian values. Equality, empowerment, and self-expression are at the heart of everything we do and you are a part of it. When it comes to our team, we follow through on our mission. That’s why we work so hard to foster a work environment that is truly exceptional. As a team, we value collaboration, creativity, and growth. As part of SWATI, you’ll be joining a place where your ideas are valued, your voice is heard, and your contributions have a real impact.

About the Role:

The Campaign amp; Online Sales Manager at SWATI is responsible for the management of our brand’s marketing campaigns and online sales. This position requires a deep understanding of digital marketing, e-commerce, online sales, and the analytics that go hand-in-hand with these aspects.

Regarding marketing campaign management, this involves playing a key role in ensuring that our campaigns are created, optimized, and executed in a way that drives sales, with a focus on seamless management and timely delivery. Regarding online sales management, the Campaign amp; Online Sales Manager is required to take full ownership of managing SWATI’s online sales, while overseeing processes and initiatives that contribute to achieving our company's sales goals. Since SWATI is a sales-intensive company, it’s important to have a good understanding of our competitors, our peak sales seasons, what constitutes good offers for our customers, and staying up to date on industry trends.

Responsibilities generally include managing our marketing campaigns from inception to completion, compiling reports on SWATI’s marketing efforts, tracking online sales, compiling sales reports with analytical insights, managing campaign and sales systems and processes, as well as delegating tasks to other team members as it pertains to campaign and online sales management.

General responsibilities:

The responsibilities of our Campaign amp; Online Sales Manager include, but are not limited to:

• Managing and optimizing SWATI’s yearly sales and campaign calendar
• Maintaining a thorough understanding of our market competitors and sales seasons
• Continuously working to identify the most effective offers for each month, week, and holiday
• Regularly optimizing all internal and external processes related to marketing campaigns and online sales in an effort to help SWATI reach its overall sales goals
• Driving marketing campaigns from the creation of ideas through to the execution, including delegating and overseeing the creative work to ensure that the campaigns provide the best possible outcomes for SWATI and align with our brand identity
• Tracking and analyzing campaign and sales performance metrics (such as conversion rates, open rates, click-through rates, and revenue growth) from various channels like Google Analytics, Shopify, Klaviyo, SMS, and WhatsApp
• Providing valuable feedback to our internal and external marketing teams and partners to optimize campaigns and sales (including information on the number and value of orders received)
• Keeping track of SWATI’s online sales with regular reporting and actionable analytical insights
• Being familiar with current market and beauty trends and constantly optimizing the SWATI’s sales and campaign calendar accordingly
• Regularly review and summarize campaign performance, highlighting successes, areas for improvement, and optimization opportunities to achieve maximum ROI
• Overseeing processes and initiatives that contribute to achieving our company's sales goals
• Driving the internal team and outside vendors to improve sales and campaign performance
• Keeping track of the use of discounts from emails, SMSs, influencers, and more
• Being a reliable point of contact between SWATI and marketing vendors, including email marketing agencies, paid social media agencies, SEM agencies, and CRO agencies (including taking calls, attending virtual meetings and coordinating between teams)

Overall, the Campaign amp; Online Sales Manager will play a pivotal role in driving the success of SWATI's marketing campaigns and online sales efforts (whether internal or external), contributing to the company's growth and the achievement of the company’s sales goals.

Requirements

Position specifications:

• Full-time commitment while

Job Rewards and Benefits